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| 1. |
In print media what is a 'Bulldog Edition'? |
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| 2. |
What is known as "Advertising Allowance"? |
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| 3. |
What is known as a "Bridge" in Television commercials? |
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| 4. |
When the newspaper was first published in 1838 in Mumbai, it was known as 'The Bombay Times and Journal of Commerce'. How do we better know this today? |
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| 5. |
In the entertainment industry, Ratikant Basu started a new television channel called TARA. what does TARA stand for? |
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| 6. |
Name the author of the book 'Avenues of Advertising'? |
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| 7. |
Name the famous Indian advertising agency created by Goutam Rakshit and Ashok Roy? |
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| 8. |
WPP is the parent company of J.Walter Thomson and group of companies. Expand WPP? |
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| 9. |
Alisha Chinai made her debut as a singer for an advertisement jingle. Name the brand for which she first lent her voice? |
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| 10. |
What is the term used to describe the day which is divided into several time periods in Broadcast Media? |
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